The Haunting Dog - School project, the brief was to create and brand a personal mascot, and my turned out to be an anti-mascot.
The haunting dog is a creepy little creature that lives inside your head. It can be paranoid, full of anxiety, a hypochondriac or which ever psychological manifestation you are suffering from. It's the reason for all the thoughts you have, but can't control. It's in your head and has a mind of it's own..